Category: Featured Projects

New Range | Goodyear PD

Posted on by Marketing Action Target

Action Target
August 28th, 2023 | Goodyear, AZ

Every year we work with law enforcement agencies around the world to build state of the art training facilities where officers can develop and maintain the skills they need to protect and serve their communities. We recently partnered with Goodyear PD in Goodyear, AZ, USA to add a full-scale indoor shooting range to their department headquarters.

Key Features of Goodyear PD’s Indoor Shooting Range

In this build, versatility, practicality, and durability were our highest priorities. We wanted to provide Goodyear PD with the ability to modify and adapt their training to the needs of their officers. With that, the range includes: an eight lane, 25-yard tactical range with our Vortex Steel Bullet Trap, floor-to-ceiling SureStop Rubber wall baffles allowing for 180 degree live fire training, and SmartRange Axis™ range controls for both the HVAC system and range target systems. The indoor shooting range at Goodyear PD is 100% lead free making it much safer for officers to train without exposure to harmful lead dust, and makes cleaning/maintaining the facility much simpler.


Interested in Building Your Own Indoor Shooting Range?

We’re grateful for the opportunity to work with Goodyear PD and their team to develop this incredible facility, and look forward to seeing the benefit it brings to their agency.

For more information about building an indoor shooting range at your law enforcement agency, please feel free to fill out our Build Your Range form, or sign up for LERDDS HERE.

Ready Gunner: 2023 Indoor Range Updates & Improvements

Posted on by Marketing Action Target

At Action Target, we love revisiting indoor shooting ranges we helped build to update and improve existing or outdated equipment. We recently worked with our friends at Ready Gunner in Orem, UT to upgrade target retrievers and install a new Dust Control Unit (DCU).

Upgraded Target Retreivers

Before this recent update, six lanes at Ready Gunner were equipped with our SRET target retriever systems. These budget-friendly target retrievers were a great launchpad for Ready Gunner and served them well for years as they grew their customer base and expanded business. While the SRET is known for its simple design and consistent performance, it isn’t as flexible for customers as they shoot.

The newly installed Pilot target retrievers feature direct drive, wireless motors, and integrate seamlessly with our SmartRange Axis range control system. They offer shooters more variety in shooting distance, programmable drills, and lighting scenarios, and give range staff the ability to focus on customer experience and less on maintaining tired equipment. Learn more about Pilot indoor shooting range retrievers HERE.

Improved Dust Collection

An upgraded Dust Collection Unit (DCU) means anyone shooting or working at Ready Gunner can breathe easy and reduce their exposure to harmful lead dust particulates. This upgraded system pulls lead dust carried into the bullet trap into a collection system via negative pressure, and deposits it into containers which are clean, sealed, and easy to transport for responsible disposal. The DCU uses advanced filtration technology to use less energy, to provide cleaner air, and to improve the lifespan of shooting range HVAC system filters. Learn more about indoor shooting range ventilation HERE.

It’s always a privilege for us at Action Target to visit our shooting range partners and Ready Gunner was no exception. If you’re in the area, head down to Ready Gunner to see their newly updated lanes, and throw some lead down range for us. Check out everything Ready Gunner has to offer right HERE.

The NSSF Gives Five-Star Range Rating To Shooters World of Florida

Posted on by Marketing Action Target

Florida’s Shooters World Earns
NSSF Five-Star Range Rating


NEWTOWN, Conn. – The National Shooting Sports Foundation (NSSF), the trade association for the firearms industry, is pleased to announce that Shooters World has been recognized with the association’s Five-Star range rating. This is the first range in Florida to receive a star rating under NSSF’s revised evaluation system launched in 2016.

Shooters World is said to be the largest combination retail store, indoor firing range and firearms training center in the State of Florida with a footprint encompassing more than 62,000 square feet. Operating seven days a week, the shooting facility includes 27 pistol range lanes, and seven 100-yard rifle range lanes, all of which can handle .50-caliber fire and can be used for Shooters World’s many training programs. Customers can take advantage of everything from curriculums developed specifically for junior shooters and women to concealed carry, hunter safety and advanced skills classes. A generous rental gun program and an expansive retail center support the range and provide a complete shopping and entertainment experience to a steady stream of recreational firearms owners – from beginner to expert – serving the entire densely populated Tampa Bay metro area.

“We were certainly impressed with Shooters World when we awarded it our Five-Star rating under our original program,” said Zach Snow, NSSF Director, Range Services. “To say that we were wowed with what they’ve done since that first recognition under our previous rating program would be an understatement. This company’s team of professionals has demonstrated it is dedicated to providing a memorable customer experience to every person who walks through its doors. Combined with the high overall quality of the facility and the staff’s commitment to safety and education, Shooters World sets the bar for our elite Five-Star ranges.”

“All of us at Shooters World are humbled and grateful to receive the new Five-Star range certification and award,” said Bing Kearney, Shooters World owner. “Shooters World continuously strives to provide our customers, employees and vendors with the world’s best firearms experience in the exercise of our Second Amendment rights, while listening to our patrons and embracing change that improves our facility and services. This, along with our mandatory objective for providing outstanding customer service, makes for a very comfortable, family-oriented environment for all of our guests. The entire Shooters World Team here in Tampa is very honored to receive the new Five-Star rating and will always strive to exceed the new, more stringent criteria.” 

NSSF’s highly respected Star-Rating Range Program works to encourage ranges of all sizes and locations to excel. Applying for rating requires answering a comprehensive questionnaire and business owner self-evaluation of the facilities, staff, community outreach and other criteria. Ranges that appear to meet the criteria for Four- or Five-star rating receive an on-site evaluation by NSSF staff. NSSF member ranges that meet a Three-star rating are recognized for being a part of the Star-Rating range family and are provided guidance to improve their facilities and achieve the higher two ratings. For more information, including instructions on how to apply for NSSF’s Star-Rating Range Program, visit www.nssf.org/ranges or contact Zach Snow at [email protected].

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About NSSF The National Shooting Sports Foundation is the trade association for the firearms industry. Its mission is to promote, protect and preserve hunting and the shooting sports. Formed in 1961, NSSF has a membership of more than 12,000 manufacturers, distributors, firearms retailers, shooting ranges, sportsmen’s organizations and publishers. For more information, visit www.nssf.org.