Action Target is pleased to announce the launch of the new Action Target website. The new website will continue to be a key source of information for firearms training, addressing the specific needs of our major customer segments: Military, Law Enforcement, Commercial/Sport Shooting, and Planners/Architects. In addition to the great information and product descriptions that were already present on our old website, we have also added some great new features and will continue to add more throughout the year:

Online Store: Our online store is now more fully integrated with the main ActionTarget.com website. In addition to selling all of our Portable Targets online, you can also purchase other important shooting accessories such as cardboard targets, clearing traps, and Action Target apparel. The shopping experience is now easier than ever with a streamlined shopping cart, product recommendations, and expanded product descriptions. → Visit the store

The @ Report: Our weekly newsletter, officially known as The @ Report, now works together with its online counterpart to create a socially interactive atmosphere. After reading an article, you will have the ability to post a comment, share the article through social media buttons, and find other related articles by through article tags. The @ Report is a vibrant and interactive resource to stay up-to-date on industry news, recent builds, and informational articles that will help you and your organization create the perfect firearms training. → Visit The @ Report

Media: Our Media page now consolidates important industry news and Action Target press releases so you can stay current on changes that are important to your organization. We also pull the most recent articles from PoliceOne.com and Officer.com for your convenience. → Visit the Media Page

Action Target Academy: Starting in 2011, we will offer online registration and payment for our Action Target Academy events. Offering online registration will allow you to quickly register whenever is convenient for you, also allowing registration for your whole department or organization at once. → Visit the Action Target Academy Page

Online Project and Proposal Builder: One of our most exciting features to be added in 2011 will be our online Project and Proposal Builder. This new feature will allow you to build and design your dream range online by selecting the parts and features you want. After defining the scope of your project, the builder will give you an approximate bid and put you in contact with your area representative for further information and counseling before building your site.

We’re excited to have these great new features and look forward to hearing your feedback and working with you in the future!