You’ve Just Built A Shooting Range: Now What?

Grand opening event at Zero In Indoor Shooting Center with people gathered outside near tents, signs, and inflatable dancer.

You’ve undertaken the multifaceted process of planning, designing, and building an indoor shooting range. You’ve discovered that creating a viable, ballistically-safe facility is no small feat. In fact, the process can challenge even the most stout-hearted, second-amendment-supporting, gun-crazed patriot. However, you persevered because the satisfaction and rewards of owning and operating a shooting range can […]

The NSSF Gives Five-Star Range Rating To Shooters World of Florida

Three men stand in a store; the center man holds a framed certificate.

Florida’s Shooters World Earns NSSF Five-Star Range Rating NEWTOWN, Conn. – The National Shooting Sports Foundation (NSSF), the trade association for the firearms industry, is pleased to announce that Shooters World has been recognized with the association’s Five-Star range rating. This is the first range in Florida to receive a star rating under NSSF’s revised […]

GunVote Campaign

As a voting member of the National Shooting Sports Foundation (NSSF), Action Target supports the Gun Vote campaign. This campaign encourages citizens across the nation to vote for those who support gun rights. The NSSF provides up-to-date news and information on political races and politicians looking to impact the Second Amendment. The website also features […]

Help Shape the Changing Face of Shooting Sports

Woman aiming pistol indoors; wearing denim jacket and glasses; target range with "Light Control" sign.

According to a recent study done by the National Shooting Sports Foundation (NSSF), “the landscape of target shooters has shifted.” With 20% of current shooters having taken up the sport in just the last five years, a new generation has emerged with a completely different demographic profile. The study compares established shooters (more than five […]

YouTube Reviewers Talk Action Target’s Rimfire Steel

More than 2,000 members of the media showed up at SHOT Show to check out the newest products in the industry. Several of them dropped by Action Target’s booth for a look at the new Rimfire Steel Targets we released on January 15th. Here’s a look at some of the reviews.

Action Target Becomes an NSSF Voting Member

National Shooting Sports Foundation 50th anniversary logo with hunters, deer, and trees.

Action Target is proud to announce its recent acceptance as a voting member of the National Shooting Sports Foundation (NSSF). Founded over 25 years ago, Action Target began with two high school friends working out of their garage. Today, Action Target has become the world’s largest shooting range equipment manufacturer. Holding more than 40 patents, […]

Action Target Named Official Target of the Scholastic Steel Challenge

SSC Scholastic Steel Challenge logo with metallic letters and red stylized text beneath.

For the past two years, Action Target has been the official target supplier for the youth shooting program, Scholastic Steel Challenge (SSC).

The Scholastic Steel Challenge is a national team-oriented youth shooting program developed by the Steel Challenge Shooting Association (SCSA) and is partly funded by a grant from the National Shooting Sports Foundation. This program is open to young men and women ages 12 to 20 and offers the opportunity for a four person team to compete for the national title in the Action Pistol Discipline of Speed Shooting. The SSC competition is a family sport of “speed steel” designed with an supportive environment taught by trained adult coaches who focus on the safe handling and use of handguns.