Tag: new product

Action Target Gears Up for Shot Show 2011

ATTENTION LAW ENFORCEMENT:

Shot Show 2012 is in a month and Action Target still has meeting times available! The show is going to be held at the Sands Expo Center in Las Vegas, NV and runs from January 17-20, 2012. If you, a member of your department, or other law enforcement professional you know will be attending, it is imperative that we meet! Action Target has two separate booths and meeting rooms for the show. Have us show you some of the latest technology that will help raise the level, quality, and throughput with your firearms training programs.

Action Target at Shot Show 2011We will have our entire sales staff available to discuss our vast product line with you. Our team of sales representatives wants to work with you to understand your training needs. They can quickly discuss our products that will meet your requirements and possibly provide you with a demonstration if the product is in our booth.

Whether you are looking to build a state of the art indoor shooting range, live-fire shoothouse, or simply need some portable steel targets, come see us at the show. Our booths (#10562 & #10564) are located on the 2nd Level of the Sands Expo Center.

To secure a date and time to meet with a member of our team, please make an appointment today. If you do not know your regional representative, please see below to contact a representative today.

Military Contact

Action Target's Military Contact Clay Smith

CLAY SMITH
Managing Director: Military Division
888-377-8033 ext. 142
801-705-9142 Direct
[email protected]

Law Enforcement Contacts

ROBB ANDERSON
801-377-8033 ext. 124
801-319-0977 cell
[email protected]Contact Info for AT Robb Anderson
LAYNE ASHBY
801-377-8033 ext. 143
801-376-3773 cell
[email protected]Contact Info for AT Layne Ashby
CHRIS HART
801-377-8033 ext. 149
801-319-1314 cell
[email protected]Contact Info for AT Chris Hart
AARON LUDWIG
801-377-8033 ext. 132
801-592-6613 cell
[email protected]Contact Info for AT Aaron Ludwig
MATT BRINKERHOFF
801-377-8033 ext. 130
801-380-8973 cell
[email protected]
MIKE STILWELL
801-377-8033 ext. 144
801-602-9776 cell
[email protected]Contact Info for AT Mike Stilwell
SCOTT DESANTI
509-396-7177
801-854-8863 cell
[email protected]Contact Info for AT Scott Desanti
JASON SNELL
801-377-8033 ext. 158
801-809-6966 cell
[email protected]Contact Info for AT Jason Snell
CHAD BURDETTE
(Portable Target and Specialty Sales)

801-377-8033 ext. 113
801-380-9634 cell
[email protected]

Contact Info for AT Chad Burdette

New ATI Accessories in Time for Holiday Season

Action Target recently unveiled four new accessory products that are now available in the online store. In addition to purchasing each accessory separately, an Accessory Package is also available which includes all four products at a discounted price, just in time for the holiday season.

AT Drop Pouch: The AT Drop Pouch is a great range tool to hold your magazines, rounds, and even a water bottle. The pouch includes a bungee cord closure and a Velcro flap to secure contents. A reinforced 1/2″ hole at the bottom allows any unwanted debris or water to drain out. This pouch can mount to any belt or rig for easy access. Read More →

AT Gun Case: The AT Gun Case is fully padded and can hold one handgun and five magazines. The dual padded inside zipper pocket and the lockable zipper slides add additional safety and protection. The reinforced carry handles provide an extra convenience when transporting your firearm. There is an outer Velcro piece for adding patches. Read More →

AT Shooter Bag: This shooter bag is made from durable, heavy-duty nylon and features nine total pockets (including a large central pocket), seven magazine compartments in the outer zip front pocket, a removable carrying strap that clips to two chrome plated steel D-rings for quick attachment, an external ID pocket, and full wrap-around nylon handles. Read More →

AT Utility Tool: This multi-functioning utility tool includes a can opener, a bottle opener, wire cutters, one two-inch ruler, a standard-sized flat head screwdriver, a small flat head screwdriver, a Phillips screwdriver, a mini saw, a knife, one two-sided file, regular pliers, and needle nose pliers. The utility tool also comes with a nylon case for easy carrying. Read More →

Accessories Bundle*: Christmas is just around the corner, so Action Target is offering a holiday special. This Accessories Bundle includes an AT Shooter Bag, AT Drop Pouch, AT Gun Case, and AT Utility Knife for just $75.00 $64.95, including shipping and handling. *Quantities are limited. Free shipping and handling only applies to orders placed before 12/02/11 Read More →

Visit www.shopactiontarget.com or www.actiontarget.com today to purchase your Action Target accessories in time for the holiday season.

End of the Fiscal Year Drawing Near

With the end of this fiscal year right around the corner, now is the best time to obtain one of our innovative training solutions with your remaining budget. At Action Target, we understand that each company’s internal dynamics have different needs and time lines. That is why weapons training units, Rangemasters, firearm instructors, and others associated with their organization’s training division continually reach out to us during this critical time of year.

Action Target Conducts Firearms Training

Spending your remaining training budget at the end of a fiscal year – to minimize the risk of losing it next year – sometimes takes creativity. Last year, we worked with an agency whose training budget consisted of five different accounts. Each account had varying levels of funds still available requiring an invoice for each one. With a little strategic planning, this agency placed five different orders with Action Target that were shipped at same time but charged to their different training accounts. Our dedicated sales staff helped this agency with their complex purchase and provided them with the equipment they needed. We are ready to do the same for you.

Whatever your training needs, we have the solution. If you are under a significant time constraint, we can help. Call us today and let our sales staff help you maximize your remaining budgets by providing the best training solutions available.

For an immediate purchase, visit our online store: www.shopactiontarget.com

Our current online specials:

For product requests not available through our online store, please contact the Range Consultant for your geographic territory. They will work with you to stretch those last few budget dollars into your training solution.

Go online or call today!

Action Target Releases New Catalogs

Having a diverse line of firearms products for personal and training uses can be challenging as needs among the firearms industry are ever changing. That is why Action Target continually creates new products and forms partnerships with the top companies in the firearms industry. To help educate our customers about all Action Target changes, we recently released new catalogs showcasing our new products and partners.

At Shot Show 2011, Action Target received thousands of visitors to our booth. The size and impressive layout of our booth were not the only things that caught people’s attention this year – the introduction of many new products and partners took center stage during this year’s show. One of the most popular products this year was the Hufcor Flex Tact reconfigurable shoothouse technology. Great for law enforcement, military, and firefighters, many people were able to experience this innovative training tool firsthand through actual demonstration.

The Action Target Portable Target (PT) also unveiled some new product lines. Prior to the Shot Show, Action Target partnered with Reactive Target System (RTS), making us their exclusive worldwide product distributor. Some of the many benefits of the RTS system include the ability to use the targets for close quarter live fire trainings, to the ability to count every round on target with the Mobile Wireless Shooting Range.

New partnerships and products like these are one of the many reasons Action Target wants to put our new catalogs into the hands of our valued customers. Now available at our web site, our new catalogs include:

For more information about Action Target’s full line of products and services visit our web site, www.actiontarget.com. To purchase Action Target products for drop shipment direct to your U.S. range or facility, shop online at www.shopactiontarget.com . For all other range-related needs, visit our subsidiary website at Law Enforcement Targets.

Action Target Weekly Newsletter Celebrates One Year Anniversary

On June 3, 2010, Action Target became the only shooting range development company in the world to produce a weekly newsletter, called The Action Target Journal. Accomplishing this challenging task created a new innovative source of information about superior products and special pricing on targets exclusively available to our subscribers, as seen in our ‘Steel Deal’ section.

For the last 52 weeks, without disruption, our newsletter has been published to an ever-growing list of subscribers. After launching our first newsletter, Action Target quickly gained over 15,000 civilian, law enforcement, and military readers. Now at our one year mark, our list of readers has more than doubled.

Action Target NewsletterThe Action Target weekly newsletter has definitely caught the attention of the firearms industry. Despite the many requests to purchase advertising space by industry related companies, firms, and organizations, our readers will never see their advertisements in our newsletters.

“Action Target previously adopted several different forms of a newsletter, but the formats did not fully support the entire world market that makes up the shooting industry. After discussing the matter very candidly with many of our clients, it was obvious there was a need not being met. So, we put together a very ambitious plan for a weekly newsletter that would properly address the items that encompass the aspects of the shooting world desire from Action Target. To date, we have received thousands of positive comments about our weekly newsletter in addition to the hundreds of times it has been republished,” said Chad Burdette, Portable Target sales consultant.

Action Target’s weekly newsletter continues to evolve since its first publication. It went from a static publication to one actively soliciting feedback from our readers. The received feedback resulted in strategic partnerships, as seen with Hufcor and their FlexTact reconfigurable shoot house and Reactive Target System (RTS) for their Self-Healing Targets and economical Mobile Wireless Hit-Counting system.

To subscribe to our weekly newsletter, The Action Target Journal, click here. For Action Target’s full line of products and services, visit our website, www.actiontarget.com. To purchase our products for drop shipment direct to your U.S. range or facility, shop online at www.shopactiontarget.com .

Action Target Media Contact:

Chad Burdette
[email protected]
3411 S Mountain Vista Parkway
Provo, UT 84606,
Ph: 801-377-8033

Action Target at IWA in Nuremberg, Germany

Action Target’s International Department recently returned from a very successful trip to Nuremberg, Germany for the annual IWA show. Similar to the Shot Show held annually in the USA, IWA has been one of the world’s leading exhibitions for the hunting, shooting, sporting and outdoor industry for over 30 years.

Action Target's Adam White Showing the RTS Hit CounterIWA is the abbreviation for Internationale Waffen Ausstellung or International Weapons Exhibition. For 2011, over 1,100 exhibitors were revealing their newest products and services to the world. IWA traditionally attracts more than 30,000 visitors from over 100 different countries. Due to the interest IWA draws from the international community, it was a great place for members of the Action Target International team to showcase some of the newest products. A few items generating the most interest were the FlexTact reconfigurable shoothouse system by Hufcor, the Self-Healing reactive targets from Reactive Target System (RTS) and the economical hit counting mobile wireless shooting range system also from RTS (shown left).

For many years, Action Target has been increasing its position of dominance in the international community. The entire complement of Action Target products have been sold throughout the world. Those most prevalent are the MATCH (Modular Armored Tactical Combat House) shoothouses that have been incorporated into multi-story, cross-functional and fully automated structures. When these have been placed in close proximity of each other for CQB (Close Quarter Battle) and MOUT (Military Operations in Urban Terrain) training purposes, they are exalted to what we term a ‘MATCH Village’. These structures have been built and utilized for years by foreign customers, their military, secret police, special forces and other groups requiring the best training equipment.

Overall, IWA was a huge success for Action Target with thousands of past, current and future customers stopping by to say hello and investigate new products. To read the IWA News Daily (PDF) about the event, click here.

Action Target Introduces New Sport Rack

 

The Sport Rack is a new training option that provides a ‘shooting gallery’ type of design and application. The Sport Rack is another bolt-on head option to the AT Static and PT Practice Stand and can be applied to various organizations and levels of training. Similar in design to the Plate Rack , these plates do not need to be reset once struck.

Here are some things you need to know about the Sport Rack:

Target design:

  • Bolt-on option
  • Mounts onto Static and PT Practice Stand
  • No welds on moving plates – welds on front protective plate
  • Auto-reset & reactive
  • Does not affect the safety of the shooter at appropriate distances

Specifications:

  • Four (4) 4” round plates in 3/8” AR550
  • Total weight of option is 20 lbs. (4 plates, mounting bracket, bolt kit)

How do I order?

Since the Sport Rack is currently a prototype, they are not for sale yet; however, we are putting names on our wait list for when they become available:

Person Information
First Name *
Last Name *
Email *
Options
Please select one:
Yes, I am interested in the Sport Rack and would like to be added to the list so I will be sent more information about the final products price and release date when it becomes available.
Yes, this looks like a product that I would buy when it is released, but I do not want to be sent more information about it.
No, I don’t imagine ever purchasing this product and would prefer not to receive any more information about it.

We are always creating new innovative products and we want your feedback and ideas. If you have a design or concept that would assist your training needs that is not available on the market, let us know. Email Chad Burdette at [email protected] with your product ideas.

Introducing the Pelvic Torso

As a leader of innovative solutions for firearms training, we recently announced the addition of two new items to our product line, the Pelvic Torso and Sport Rack, at the 2011 Shot Show in Las Vegas, NV. In this week’s newsletter, we will highlight the Pelvic Torso and how to utilize it to enhance your training.

AT Pelvic Torso and Mini PlateUntil recently, there were only paper targets replicating the pelvic area of the body, but with the Pelvic Torso, you now have the first and only steel target option in the world that simulates this area. The steel provides instant feedback to multiple senses as you hear the bullet strike and see the steal plate swing upon impact.

The idea to design the Pelvic Torso came from inquiries from law enforcement and the military for a training element that gave them a tactical solution when engaging with a specific type of threat. As they engaged with threats wearing body armor and no clear head shot, the pelvic girdle became the optimal target area. When an individual is struck in the pelvic girdle, the bullet strikes the ball-and-socket area, which not only causes immense pain but immobilizes the threat completely. If you are participating in disabling drills, the Pelvic Torso is the best training option in the market.

The Pelvic Torso is designed to have two 4” round reactive and auto-resetting head plates added to a non-reduced torso-type head plate. These “bolt-on” options are able to attach to your existing Static Target Stand or PT Practice Stand . We recommend using the torso head plates to protect the reactive components and keep all bolts/brackets out of the shooting zone, although it can be used with the Hostage and Full Size IPSC Torso Head Plates . This allows the splatter to continue to be directed down from the head plate and will not be redirected toward the shooter.

Since the Pelvic Torso is still in prototype mode, it is not yet available for sale. However, if you are interested in purchasing one of these in the future, please let us know:

Person Information
First Name *
Last Name *
Email *
Options
Please select one:
Yes, I am interested in the Pelvic Torso and would like to be added to the list so I will be sent more information about the final products price and release date when it becomes available.
Yes, this looks like a product that I would buy when it is released, but I do not want to be sent more information about it.
No, I don’t imagine ever purchasing this product and would prefer not to receive any more information about it.

For more information, download the Pelvic Torso Cut Sheet here (PDF). Stay tuned to for next week’s newsletter focusing on our new Sport Rack.

Five New Action Target Products Revealed at Shot Show 2011

Action Target was recently represented at Shot Show 2011 at the Sands Expo & Convention Center in Las Vegas, NV from Jan 18-21. The overall scope and size of our booth represented the overall growth success of our company for the last 25 years. The amount of traffic generated this year was astounding. We hardly had a minute to catch our breath and we are grateful for it.

Many of the attendees were drawn in by the impressive design of our booth. It stood 20 feet tall and 60 feet wide, contained two meeting rooms, impressive graphics with accurate reductions of a Modular Armored Tactical Combat House (MATCH) and Total Containment Trap (TCT).

Here is a photo shot of our both taken about an hour before the show opened on the last day:

Action Target Sales and Marketing Teams

We rolled out many new targets, systems and concepts during Shot Show 2011. Some included:

  • Reactive Target System (RTS)These self-healing targets are best fit for close quarter live fire engagements. We wanted to create a viable solution to meet the significant demand we have received from organizations and agencies all around the world. Some of the benefits of the RTS are the ability for the target to fall when struck, count the hits a target takes in a cost effective manner and you will not need to manually count the holes anymore during qualifications. Major benefits of the RTS include the ability of the target to fall when struck and the ability to count the number of hits to a target in a cost effective manner rather than manually counting the holes after qualification rounds. We devoted an entire article to this innovative product line last week.
  • Real Terrain Range (RTR) – Chuck Habermehl helped to develop the concept of the Real Terrain Range to bring a complete realism to training scenarios. At Action Target, we scoured the globe looking any current option narrowing our focus to a company that has been designing Hollywood movie sets for years. Their unique approach and materials allow pullets to pass through a simulate such as a rock, tree or wall causing no ricochet, splatter, inhalation or visibility hazard if any negligent discharge occurs. The RTR design allows Action Target to recreate any training environment you need.
  • FlexTact by Hufcor – FlexTact is the quickest and easiest reconfigurable shoothouse on the market today. As the exclusive worldwide distributor of FlexTact, Action Target was fortunate to have this small example of the system in the booth along with Hufcor’s training staff. The FlexTact increases the quality of your training and throughput and can benefit law enforcement, military and fire departments. The panels are suspended by an overhead railing system which allows you to recreate any building layout in minutes. There are panels are designed with doors, windows and graphics to truly enhance the realism. This is a great compliment to Action Target’s MATCH.
  • Pelvic Torso – The Pelvic Girdle was one of two new steel target prototypes brought to the show. It received a great response, and gave us the opportunity gather feedback that we will put to good use as we continue working on this target as a training solution. This prototype can be added onto an existing Action Target Hostage , IPSC Torso or Full-Size IPSC Torso target. It easily bolts onto the stand, has no welds and replicates the pelvic girdle.  There are two swinging plates that will react when hit. With many agencies training on disabling drills, the Pelvic Torso is the only steel target on the market that addresses this training need. Look out for an article on this product next week.
  • Sport Rack – As a world leader, Action Target has been asked time and again for a portable plate rack. Our existing Plate Rack has the highest quality and design that organizations all around the world over have used with much success. It is however, difficult to carry for long distance shooting which is why we were excited to announce our new Sport Rack. It looks just like a miniature version of our larger model, but it does not have true plate rack properties. The Sport Rack has four inverted round target heads, with no welds, so that when struck they swing upward, similar to the target movement on our horizontal dueling trees . Once again, there was a great deal of interest in this prototype, and look out for a full article about it in two weeks.

If you are interested in the Sport Rack or Pelvic Girdle and would like to add your name on our waiting list to be notified when they are for sale, email [email protected]. If you have questions or are interested in speaking to one of our Range Consultants, please Contact Us.